Ensuring Beautiful Rich Links

Tech Talks

Titles

• Keep titles unique and informative
• Avoid duplicating the site name
• JavaScript is not run, so don’t generate tags dynamically

Icons

Images

• Only use og:image for interesting images (og = open graph)
• Generic fallback images should be icons instead
• Images should not include text
• Specify an icon even if you also have an image

Videos

• Icon, image, and video together are limited to total of 10MB
• Use directly-referenced video files for autoplay
• Avoid embedded video that requires HTML or plugins